Save Date 2026: Service & Warranty Lifecycle Summit (Oct 19-21)

Toyota Motor North America

Manager Field Technical Services

Russell Suzuki

Getting The Right Support To The Dealer: The Evolution Of Technical Assistance

As vehicle complexity, technician shortages, digital tools and AI reshape technical support, TAC organizations are rethinking how dealers access the right expertise at the right time. This panel explores the evolution toward a hybrid TAC model, including Ford’s journey from outsourced support to an in-house technical hotline, and examines four critical areas: the changing TAC model, today’s operational challenges, AI in technical assistance, and the operational wins that are shaping what comes next.

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