Wayne Mitchell
Rethinking Recall Outreach: Data-Driven, Customer-Centric Strategies
Explore how leading OEMs are transforming underperforming recalls through strategic use of accurate vehicle and owner data, multichannel engagement, and a simplified, customer-first experience. This session highlights innovative approaches that not only increase recall completion rates but also strengthen trust and long-term loyalty.
Bio
Wayne Mitchell is the Global Vice President of Automotive Solutions for Sedgwick, where he leverages more than 25 years of automotive industry experience by developing the highest quality solutions and services to automotive industry.
Prior to joining Sedgwick, Wayne held a variety of roles for a global automotive diagnostic software and services company, accelerating through the ranks to become head of sales and operations. During this time, he delivered solutions to OEM’s, dealerships, automotive aftermarket companies, and the collision industry.
Wayne is licensed airframe and power plant technician, ASE certified automotive technician, a member of the Society of Automotive Analysts (SAA,) Society of Consumer Affair Professionals (SOCAP) and Specialty Equipment Manufacturers Association (SEMA) attended Regis University in Denver, Colorado and Vanderbilt’s Owen School of Management in Nashville, Tennessee.