We’re excited to announce a unique case study presentation at the 2025 Vehicle Service & Warranty Lifecycle Summit featuring Joshua Shuck – Special Tools & Dealer Equipment Manager at General Motors and Joshua Linton – Global Director, Technical Product Management at Midtronics.
As client and provider, the “two Joshs” are teaming up to deliver an inside look at one of the most underestimated systems in the EV landscape: the 12V battery.
For years, the industry has been laser-focused on drivetrain EV batteries—range, energy density, charging time, and the race to market leadership. But as Schuck points out, that focus has often meant overlooking the 12V system, a critical element for reliability and service readiness.
“There’s been all of this emphasis and focus put on the drivetrain EV portion of the battery—range, energy density, recharge time. Because of all that focus, I think we’ve overlooked the 12-volt battery. And yet, it’s vital for dealers and service providers to get right.” – Joshua Shuck
In this joint case study, Shuck and Linton will unpack how collaboration between OEMs and suppliers can bring the 12V system back into the spotlight—cutting warranty costs, strengthening dealer support, and ensuring EVs deliver the reliability customers expect.
This is more than a technical talk—it’s a real-world example of how partnership drives progress.
📅 October 20–22, 2025
📍 Sheraton Detroit Novi
🔗 Register now to join us and hear the “two Joshs” live on stage.
🎥 Watch a snippet from our interview with Josh below!
Thank you to our Sponsors: Syncron Sedgwick Circuitry.ai PTC Midtronics MOTOR Information Systems AIAG – Automotive Industry Action Group MRI Insights Truepic Upstream Security Reputation DSA Daten- und Systemtechnik GmbH