In a recent conversation with Jennifer Jones, Global Lifetime Warranty Chief at Ford Motor Company at Service & Warranty Lifecycle Summit, we explored how Ford is redefining the way it thinks about warranty and quality. Rather than focusing on warranty spend, Jennifer described a strategic shift toward lifetime quality—improving product reliability from the start and […]
Annual Summit
OEMs Who Win Will Stop Asking What Failed — And Start Predicting What Will Fail Next.
Recalls are a lagging indicator. Every day, quality teams face new anomalies, new complaints, and new signals. The real question is: Which issue becomes tomorrow’s recall if you don’t act today? Arnon Shaffir, VP of Business Development at Upstream sits down for an interview at MAPconnnected’s Service & Warranty Lifecycle Summit and discusses why after-sales […]
Case Study Spotlight: BRP’s Strategic Shift in CX, Operations & Warranty
Some sessions at the Summit spark immediate conversation — and Chrystelle Lachance’s was one of them. As former Director of Global Support at BRP, she offered a perspective that reframed how many leaders think about service, warranty, and customer retention. The moment that caught everyone’s attention came down to one question: “Companies spend millions to […]
5 Key Takeaways from Service & Warranty Lifecycle Summit 2025
Explore the top five takeaways from the MAPconnected Summit 2025 and discover how AI and collaboration are transforming warranty operations. Article Written By Circuitry.AI | Oct 28, 2025 The automotive industry is undergoing a profound transformation, driven by rapid advances in artificial intelligence, data analytics, and the rise of software-defined vehicles. At the 2025 MAPconnected […]
The Rising Cost of Repairs: What Every Warranty Leader Needs to Know
A Case Study from Ford Motor Company At this year’s Vehicle Service & Warranty Lifecycle Summit, Shannon Dare and Lisa Sheth — NA Warranty Cost Reduction Managers at Ford Motor Company — delivered one of the most data-driven and urgent messages of the event: Repair costs are climbing faster than the systems built to manage […]
Innovation Moves Us Forward. Compliance Keeps Us Grounded.
A Session Spotlight on Warranty Clarity with Bridgestone’s James Kiriazes At this year’s Vehicle Service & Warranty Lifecycle Summit, James Kiriazes — Director of Customer Quality Engineering at Bridgestone Americas — delivered a message that resonated across the entire warranty ecosystem: “Warranty is one of the least enforced rules we deal with — and that […]
Deep Dive Recap: Quality Management & Root Cause Identification
How OEMs and Suppliers Are Redefining Quality Through Data, Alignment, and Shared Responsibility At the 2025 Service & Warranty Lifecycle Summit, one of the most anticipated Deep Dive panel discussions brought together leaders shaping the future of quality management across the automotive ecosystem. The session — Quality Management & Root Cause Identification — featured: Together, […]
Bringing the Industry Together: From Recalls to Collaboration
At MAPconnected, progress doesn’t stop when the Summit ends — it grows through the conversations and connections that follow. That’s why this week’s spotlight feels especially important. From Varun Jain of K&L Gates to Laura Kelly of Advantage Technical, both reminded us what this network is truly about: trust, accountability, and collaboration that extends beyond […]
MAPconnected Summit Perk:
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Detroit Roll Call: Your Peers Are In — Are You?
The room is filling fast — see who’s already confirmed for this year’s Vehicle Service & Warranty Lifecycle Summit. From OEMs and suppliers to technology innovators and fleet leaders — the entire warranty ecosystem is coming together to tackle today’s toughest service challenges. If you’re an OEM or Warranty Processor, you may qualify for free […]